3 Strategies to transform the luxury experience using location-based analytics
Luxury retailers have always set the standard when it comes to customer service.But just as technology has redefined customers’ shopping experiences, it has also opened up new insights for luxury retailers, who are now using data to improve the in-store shopping experience and drive customer loyalty, traffic and conversion rates; transforming the luxury experience.
Recent statistics predict the UK’s luxury sector will practically double in size from 2013 to reach £51-57 billion by 2019, with positive growth of 7.8% in the UK’s high-end and cultural industries – three and a half times the industry average.
So how can luxury retailers embrace this upturn in fortunes to build on their success?
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